It is important for chair persons to be seen engaging with fans and asking for feedback and social media presents them with that opportunity. In the larger picture of the club, players uses of Twitter can be good but is really too restrictive to have any real benefit for the club, whilst Chairman have the power to seek productive feedback via social media channels.Whilst I don\u2019t agree with everything David Gold has said in the past, I have to agree that his use of Twitter is productive and engaging. He reads tweets, retweets and replies to fans questions and is the type of chairmen fans want to interact with.<\/p>\n","protected":false},"excerpt":{"rendered":"

It\u2019s a bit like knowing your Dad is on Facebook really, you don\u2019t think they should be there and they look a bit out of place, but they\u2019re there. Anyway, it\u2019s a fact of...<\/p>\n","protected":false},"author":18,"featured_media":6176122552,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":[]},"categories":[69,61,27,57],"tags":[85,38,48,30,47,28],"jetpack_publicize_connections":[],"yoast_head":"\n