Manchester City are the second Premier League club to upgrade their stadium facilities to become a ‘Connected Stadium<\/a>‘ after Liverpool last month. Arguably the league’s most innovative football club in the digital arena, City have teamed together with mobile providers O2 and Cisco to improve WiFi connection in the stadium and launch more video platforms around the stadium following on the success of their #BlueView Social Media campaign<\/a>.<\/p>\n

As a long standing advocate of Connected Stadium’s, we are absolutely delighted to see yet another football club realise the potential of \u00a0 having a 21st century stadium that will actually allow fans to connect, learn and share information directly from their tablet or mobile devices. Last month, we highlighted that the value isn’t just in offering better WiFi to fans so they are encouraged to connect with Social Media more, but also integrated the online world physically into the stadium.<\/p>\n

City have long been using video and Twitter to pull in tweets from fans across the globe into the stadium concourse. Clearly this pilot has worked as they have invested in bring Cisco’s Stadium Vision Mobile into the Etihad.<\/p>\n