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Opinion Archives - Digital-Football.com - Football Social Media & Digital Sports news
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Category: Opinion


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1

5 Sponsorship Activation tactics for Sports brands on Social Media


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Recent Social Media data from Digital-Football.com showed English Premier League clubs have added an additional 30 million followers on Twitter alone in the past 3 years. As clubs have managed to clearly grow their...


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2

Sports Social Media has to focus on monetization in 2014

In recent years Digital-Football.com has looked at making our predictions for the new year ahead and what developments, tactics and news we can expect for Football Social Media. However, this year we’re going to...


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1

Social Media training for players – What can football clubs do?


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Since football clubs and players started to take advantage of Social Media platforms like Twitter, Facebook and Instagram, the most popular area of discussion has been player mishaps from controversial tweets through to leaking...


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5

5 Obstacles Football Clubs face undertaking Social Media


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For a long time we’ve been covering all the lovely innovative and creative Social Media tactics football clubs could possibly do, but never has anyone really taken a look at perhaps why many clubs...


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2

5 Predictions for Football Clubs on Social Media in 2013


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2012 was most certainly the year that football clubs got their acts together and began to use Social Media more strategically. In the last 12 months, we’ve seen clubs move from broadcast marketing to fan engagement,...


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1

The value of Football Players as Social Media brands


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As predicted by us here at Digital-Football.com, 2012 was a decisive year for football clubs to embrace social media as a main communication channel with fans. Clubs are not only educating and motivating players...


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Football Social Media predictions 2012 [UPDATE]

This time last year we posted a list of Football Social Media predictions that we believed (and hoped) would come true in 2012. There’s been no doubt that the growth of Football Social Media...


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Classy & Clever Social Media from FC Barcelona


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FC Barcelona may have been defeated by Celtic in this week’s shock Champions League result, but they proved that they were victorious on the Social Media field. The Catalan club took a fascinating and...


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Sports teams need to become entertainment brands on Social Media

One of the key lessons that many football clubs (and other sporting clubs) has taken this year is that their Social Media must be a form of entertainment, not just a corporate marketing brand....


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Should Football Chairmen use Twitter to engage with fans?

It’s a bit like knowing your Dad is on Facebook really, you don’t think they should be there and they look a bit out of place, but they’re there. Anyway, it’s a fact of...


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