Recent Social Media data from Digital-Football.com showed English Premier League clubs have added an additional 30 million followers on Twitter alone in the past 3 years. As clubs have managed to clearly grow their...
As more sports teams begin to see the value in their Social Media audience – which has undoubtedly skyrocketed in the last 12 months – the next challenge is around how to make better...
2012 was most certainly the year that football clubs got their acts together and began to use Social Media more strategically. In the last 12 months, we’ve seen clubs move from broadcast marketing to fan engagement,...
Following on from the success of Manchester City’s Google+ Hangout with Patrick Viera two weeks ago, Chelsea FC are the latest club to use the ailing social network as a way to engage with...
Here at Digital-Football.com we’ve been fortunate to interview some of football’s most elite football clubs and chat to the people who are actively working in Football Social Media ( look at our past interviews...
English Premier League clubs are massively failing to respond to their followers tweets according to new data. Mashable recently called the 2011/12 season the “Social Media Season” due to the significant growth and engagement...
Very recently we blogged about the value and effectiveness of behind the scenes video content for Football Social Media. We also specifically mentioned the excellent work of Manchester City and talked at great length about...
Everyone may be talking about Joey Barton for other reasons this week, but it has come to light today that the “colourful” midfielder has been taking advantage of Twitter’s paid for “Promoted Tweets” service....
With Facebook’s recent purchase of picture-sharing social network Instagram and the site’s rapid growth (50 million users already and counting), it’s time for more football clubs to consider including Instagram in their social media...
Last week AS Roma passed 1 million Facebook Likes – one of the key landmarks for any club employing a Football Social Media strategy. The Italian side have been ever present in the Social...
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