Category: Good

Behind the scenes content is the way to engage with fans

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By League / EPL / Good / Opinion / Tactics

March 16, 2012

Behind the scenes content is the way to engage with fans

httpv://www.youtube.com/watch?v=m6GyGrizc9I&feature=player_embedded Football fans are a passionate bunch, there’s a reason why they are called fanatics. Fans want to know and be part of every aspect of their club, whether that is talking to players...

By League / EPL / Featured / Good / Players / Tactics

March 14, 2012

Arsenal simple Social Media earns over 4000 Twitter mentions

Arsenal are the latest club to use Twitter to crowdsource questions from fans and put them to their players. Over the past few months Manchester City and Norwich City have created dedicated hashtags in...

By League / Good / Recommendation / SPL / Tactics

March 13, 2012

Football club use fans to crowd-source Facebook Timeline cover image

Facebook Timeline has been rolled out this month to replace existing brand Pages. One of the biggest changes to the layout comes in the form of the 851px x 315px cover image that dominates...

Featured / Good / Players

March 8, 2012

Mexican club add Twitter accounts to back of players shirts

A few weeks ago we advised that clubs should take advantage of any opportunities available to promote their social media channels. This week we were notified (by @TomFaller – thanks Tom) about this story from Mexico: Mexican...

By League / Featured / Good / News / Serie A / Tech

March 8, 2012

AS Roma first European football club to join Pinterest

Only last week Digital-Football.com suggested that clubs might start flocking to the Social Media network of the hour – Pinterest. Well, this evening it was brought to our attention (by @Di_Elle on Twitter) that the Italian side...

By League / EPL / Featured / Good / Tactics

March 8, 2012

QPR owner Tony Fernandes transfer suggestions via Twitter

In a rather novel move this morning, Tony Fernandes – the QPR owner and Chairman – used Twitter to ask for ideas about the types of players Queens Park Rangers fans wanted to see in the future. Fernandes has been...

By League / Featured / Good / La Liga / Matchday / News / Tech

March 8, 2012

Real Madrid optimise stadium connectivity for Social Media

Yesterday, Real Madrid C.F. announced a partnership with CISCO systems to ‘make the Santiago Bernabeu one of the most technologically advanced stadiums in the world’. Using CISCO’s Connected Sports Solutions, the Spanish arena will be fully optimised to improve web connectivity...

By League / EPL / Featured / Good / Matchday / Tactics

March 8, 2012

‘Spot-the-Balotelli’ shows Manchester City’s Social Media creativity

In yet another excellent display of fan engagement, Manchester City have proved that they are the Premier League leaders both on and off the pitch. In addition to an already extensive list of Social Media...

Featured / Good / Matchday / Tactics

March 8, 2012

Should Twitter accounts be advertised on the football pitch grass?

I couldn’t help but imagine this evening what the next step of in-stadium advertising would be – particularly for advertising Social Media. Already in 2011, Valencia put advertised their Twitteraccount on their kit, Fulham advertised their...

By League / EPL / Featured / Good / Matchday / News / Tech

March 8, 2012

Manchester City take a step closer to the ‘Social Media Stadium’

Manchester City revealed on Twitter this afternoon that they have taken a step closer to optimising theEtihad Stadium for Social Media. A photo tweeted from the official @MCFC account shows what appears to be a TV screen in the...

Category: Good

Behind the scenes content is the way to engage with fans

AS Roma first European football club to join Pinterest

QPR owner Tony Fernandes transfer suggestions via Twitter

Real Madrid optimise stadium connectivity for Social Media

‘Spot-the-Balotelli’ shows Manchester City’s Social Media creativity

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